{"id":19255,"date":"2026-05-26T09:15:26","date_gmt":"2026-05-26T07:15:26","guid":{"rendered":"https:\/\/pre.althea-groupe.com\/news\/operations-a-strategic-lever-at-the-heart-of-performance-and-the-customer-promise"},"modified":"2026-06-24T08:43:06","modified_gmt":"2026-06-24T06:43:06","slug":"operations-a-strategic-lever-at-the-heart-of-performance-and-the-customer-promise","status":"publish","type":"post","link":"https:\/\/preprod.althea-groupe.com\/en\/news\/operations-a-strategic-lever-at-the-heart-of-performance-and-the-customer-promise\/","title":{"rendered":"Operations: a strategic lever at the heart of performance and the customer promise"},"content":{"rendered":"\n<p>Long seen as a simple execution link, operations now occupy a central place in business performance.<\/p>\n\n<p>Increased cost pressure, quality and lead-time requirements, growing value-chain complexity, the need for real-time steering: in this context, the ability to execute becomes a key differentiator.<\/p>\n\n<p>But behind these challenges, one observation remains: operational dysfunctions are often known, yet not addressed at the root.<br\/>Unreliable data, misaligned organisations, underused tools\u2026 all obstacles that limit performance and undermine the customer promise.<\/p>\n\n<p>As a result, transforming operations is no longer only about optimising processes or deploying new tools.<br\/>It means rethinking the system as a whole, at the intersection of business functions, data and technology.<\/p>\n\n<p>Insights with <strong>Christophe Ferreira<\/strong>, Head of the Operations offering within Alth\u00e9a\u2019s HR Transformation practice.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Why are operations now a strategic topic for companies?<\/strong><\/h2>\n\n<p>Operations play a central role in the company because they are directly responsible for execution.<br\/>Where support functions structure and enable, operations deliver.<\/p>\n\n<p>They cover all activities that turn an intention \u2014 a promise made to the customer \u2014 into tangible reality. Produce, deliver, serve: this is where customer satisfaction is won or lost. <\/p>\n\n<p>In a context of increased pressure on costs, lead times and quality, this execution capability becomes a decisive factor for competitiveness.<br\/>Overall performance no longer relies solely on strategy or tools, but on the ability to effectively steer operations end to end.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>What does the Operations offering cover in practical terms?<\/strong><\/h2>\n\n<p>Operations encompass a broad scope, tailored to each sector\u2019s specifics but always following the same logic: turning resources into value for the customer.<\/p>\n\n<p>They notably cover supply chain activities \u2014 from sourcing to inventory management and transport \u2014 as well as production, maintenance and customer service.<\/p>\n\n<p>This scope illustrates their role as a point of convergence between strategy and execution.<br\/>Operations are not an isolated domain: they constantly interface with HR, Finance or IT functions, which reinforces their structuring role within the organisation.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>What are the main pain points currently observed in operations?<\/strong><\/h2>\n\n<p>The difficulties encountered are widely shared by companies and often stem from underlying issues.<\/p>\n\n<p>The first concerns data.<br\/>Its quality, reliability and availability remain insufficient to enable effective steering. This limits the ability to make fast, relevant decisions close to the activity. <\/p>\n\n<p>The second challenge is organisational.<br\/>Putting the right skills in the right place, evolving roles and supporting transformations remains a major challenge. This requires rethinking organisations and investing in upskilling teams. <\/p>\n\n<p>These pain points have a direct impact: they hinder operational performance and degrade the quality of service perceived by the customer.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Why is digitalisation alone not enough to transform operations?<\/strong><\/h2>\n\n<p>Operations transformation is still too often approached from a technological angle. Yet implementing tools alone does not solve structural issues. <\/p>\n\n<p>A high-performing information system does not compensate for poorly defined processes, a misaligned organisation or poor-quality data.<br\/>In some cases, it can even amplify existing dysfunctions by automating them.<\/p>\n\n<p>Transformation must therefore be designed holistically.<br\/>It involves working simultaneously on processes, organisation, data governance and tools.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>What signals should alert a company?<\/strong><\/h2>\n\n<p>The signals are generally visible, but rarely addressed at the root.<\/p>\n\n<p>Difficulty meeting customer commitments, poorly controlled operating costs, inconsistent inventory levels, or slow decision-making: these symptoms point to deeper dysfunctions.<\/p>\n\n<p>They often reveal a lack of process structuring, insufficient data governance or misalignment between stakeholders.<\/p>\n\n<p>These situations have immediate consequences for economic performance and customer satisfaction, making them priority transformation topics.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>How does Alth\u00e9a support companies on these issues?<\/strong><\/h2>\n\n<p>Our support is based on a holistic operations approach, aimed at addressing the system as a whole.<\/p>\n\n<p>First, it is about understanding: analysing processes, identifying pain points, and quantifying impacts.<br\/>Next comes a structuring phase, aimed at clarifying roles, standardising practices and aligning the various stakeholders.<\/p>\n\n<p>Information systems transformation comes in a second phase, as a lever serving this target organisation.<br\/>Finally, significant work is carried out on deployment and team support, to embed the changes over time.<\/p>\n\n<p>This approach makes it possible to address organisational, process, data and tooling challenges in a consistent way.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Why do operations require a cross-functional approach?<\/strong><\/h2>\n\n<p>Operations are cross-functional by nature.<br\/>They involve a wide range of stakeholders \u2014 business functions, IT, finance, human resources \u2014 as well as highly interdependent systems.<\/p>\n\n<p>Operational performance therefore cannot be optimised in silos.<br\/>It depends on the ability to align this entire ecosystem around shared objectives and coherent ways of working.<\/p>\n\n<p>It is this alignment that enables sustainable gains.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>What tangible results can be expected from an operations transformation?<\/strong><\/h2>\n\n<p>When carried out in a structured way, operations transformation delivers results that are quickly noticeable.<\/p>\n\n<p>Companies see an improvement in customer service levels, better control of costs and inventory, and increased productivity.<br\/>Visibility over flows improves, enabling faster and more reliable decision-making.<\/p>\n\n<p>Operations then become a direct lever for economic performance.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>How will operations evolve over the coming years?<\/strong><\/h2>\n\n<p>Operations are evolving towards a steering model increasingly centred on data.<\/p>\n\n<p>Real time becomes the norm, predictive capabilities develop, and organisations tend to move away from siloed approaches.<br\/>Automation and advanced data use make it possible to continuously adjust decisions as close as possible to the activity.<\/p>\n\n<p>Ultimately, operations will follow an integrated system logic, capable of continuously aligning performance, costs and service quality.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>In summary, what is the key challenge for operations today?<\/strong><\/h2>\n\n<p>Transforming operations means enabling the company to master its execution.<\/p>\n\n<p>It means building a system capable of continuously steering performance, dynamically aligning costs, service levels and customer expectations.<\/p>\n\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-blue-dark\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/althea-groupe.com\/nos-solutions\/operations\/\">Learn more about the offering  <\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-blue-dark\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/althea-groupe.com\/contactez-nous\/?objet=business&amp;objet=recrutement\">Talk to an expert<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Long seen as a simple execution link, operations now occupy a central place in business performance. Increased cost pressure, quality and lead-time requirements, growing value-chain complexity, the need for real-time steering: in this context, the ability to execute becomes a key differentiator. But behind these challenges, one observation remains: operational dysfunctions are often known, yet [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":19256,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[205],"tags":[],"class_list":["post-19255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-operations-supply-chain"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Operational performance: a key strategic lever<\/title>\n<meta name=\"description\" content=\"Operations at the heart of performance: challenges, pain points and transformation levers to improve costs, quality and customer experience.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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